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Author Archives: Xerago
Current trends in digital marketing
Digital marketing refers to the use of electronic or digital media channels to market your products, services, your brand or even your organization. Here we will try and take a look at trends and events that could have an impact … Continue reading
Digital Marketing and how it impacts your business
More and more people are spending more and more time on the highways of the Internet, on the enticing attractions of the social media platforms, the alluring chat that appears on their screens, the latest update presented courtesy their mobile … Continue reading
Essential requirements for Digital Branding
A brand is an essential element of your business. Branding not only makes your business company unique, but it also establishes credibility. It creates a long-term idea and impression in the minds of a new possible customer or an existing … Continue reading
Why Digital and Traditional Marketing Makes a Balanced Strategy
MARKETING PROGRAMS 101: HOW TO CREATE A BALANCED MARKETING STRATEGY In their race to grab maximum likes, tweets, ratings, shares and reviews, marketers tend to forget that traditional marketing is still a viable option when it comes to converting strategies … Continue reading
Highlighting The Digital Marketing Potential For Banks
Pros & Cons of Digital Marketing for Banks! Highlights the opportunities and challenges faced in using Digital Marketing for Banks and Financial Services. Research: With reference to the 2013 Global Retail Banking Digital Marketing report, the key trends have been … Continue reading
Why do brands need Digital Marketing?
From a place where they have to be, the digital world has become a place where consumers love to be. One of the major reasons for this shift in consumer focus towards the digital world is – empowerment! Consumers can … Continue reading
Digital Marketing 